Apple sells a premium streaming box with a price that largely exceeds competing products.But if Apple TV 4K ads start using these new quotes from Roku’s marketing lead, I don’t think Apple will have any trouble making new sales.Roku touts increased advertising push as good for consumers Roku today launched its latest streaming sticks, which cost $29 and $39 accordingly.
Apple TV 4K, which is about to get an upgrade but is currently over two years old, starts at $129 and goes up from there.What do you get for that $100 premium? Well, a lot if you ask me.But one new standout is you get to avoid the kind of OS-level ads that Roku seems very keen on shipping.
Last month Roku tested auto-playing Moana 2 ads right as your streaming sticks boots up, before you even reach the home screen.Now today after its latest product launch, Roku’s marketing lead Jordan Rost shared the following with ’s Chris Welch: If you’re at all like me, you’ll take deep satisfaction in how Welch concludes the article.He writes: “And if any of that makes you shudder, there’s always the Apple TV 4K.” 9to5Mac’s Take As a long-time Apple user, I’m admittedly very biased in this area.
That said, can someone please explain how auto-playing ads on startup, or other ads peppered throughout Roku’s OS could possibly be “additive to the consumer experience”? Hey, at least I’ve now gained a greater appreciation for my Apple TV 4K.What’s your take on the Apple TV 4K vs.Roku? Let us know in the comments.
Best Apple TV 4K accessories
Anti-slip silicone case for Siri Remote, AirTag compatible
AirPods Pro 2 (now only $199, down from $249)
TotalMount for mounting Apple TV
iPhone Continuity Camera mount for Apple TV
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